When it comes to social media marketing, timing is everything. Post at the wrong time, and your content is likely to get lost in the shuffle. But post at the right time, and you could see a significant engagement boost.
So, when is the best time to post on Instagram? Keep reading to find out how to grow Instagram engagement.
Research shows that the best time of day to post on Instagram is between 9 and 11 AM. That’s when users are most active and engaged and could boost your organic growth. So if you want your posts to be seen by as many people as possible, aim for those hours.
Of course, not everyone can post during those hours. If you can’t, don’t worry – there are still plenty of other times that are good for posting on Instagram. For example, lunchtime (between 11 AM and 1 PM) is also a popular time for scrolling through Instagram. And evenings (after 7 PM) are also prime posting times.
The Best Day of the Week to Post on Instagram
When it comes to what day of the week is best for posting on Instagram, there’s no clear consensus. However, some studies have shown that Monday is a good day to post. That’s because people are typically more active on social media at the beginning of the week, as they’re catching up on what they missed over the weekend.
Other research has shown that Thursday and Friday are also good days for posting on Instagram, as people are typically in a better mood and more likely to engage with content during those days.
One of the leading Instagram Growth agencies, Social Boost, suggests building your posting schedule based on your Follower’s most active hours. You can check this from your insights.
There is no exact answer to this question. However, some general tips can be useful to increase likes, comments and engagement. First, consider the time of day when the audience is most active on Instagram. For so many brands and businesses, perfect time is considered early morning to evening. Also, it’s necessary to pay attention to the time zone of your audience. If you have a global audience, you should be considering posting during peak times in multiple time zones. It’s well known that some types of content, such as images, tend to perform better at certain times than others. From all these tips you should create some kind of pattern and see what your audience engages better.
Instagram growth agencies like Social Boost can help you manage this kind of issue.
Keep these tips in mind, and you should see a boost in engagement in no time!