You know the old saying, “Be careful what you wish for. You just might get it.” Well, there’s a lot of truth in that saying. For example, if you get too excited about getting a text message from Coca-Cola or Burger King… well, then sorry to say but you’re probably not going to get the message. Most companies just don’t send out personal messages via text anymore because of all the spam texts people receive these days through their phone. But sometimes it does happen – and fortunately for you, there are some SMS marketing techniques that work! Here are three little-known sms marketing for accountants techniques that will make your business stand out from the crowd.
The Three Little-Known SMS Marketing Techniques
1. Be personal
By being personal, you make your brand stand out from the crowd of millions of text messages that companies send out. When you’re sending out a text message to someone’s mobile phone, try including their name and what they do for work in your message. For example, if your business is a bakery that has great pies and cakes on its menu, it might say something like this:
“Hey Sarah! Thanks for stopping by our store today! We hope you enjoy our apple pie with vanilla cream as much as we enjoyed making it for you!”
2. All about the call-to-action
If you want people to take action on your text message marketing campaigns, include a call-to-action at the end of your texts. A good call-to-action could be something like “Get 20% off today!” or “Sign up for our newsletter.” If you want to get people to take action on a specific offer, like a contest or coupon, then include how many entries are left in the contest or how many coupons are available in the text message. For example:
“As we enter day two of our pizza giveaway, there’s only 1 more pizza left! Enter now for your chance to win!” 3. Keep it short and sweet
This one is pretty simple – keep your texts short and sweet! If a person is going through their inbox when they finally come across one of your messages, they’ll appreciate it.
Get your message heard by using the right emoticon
There are some great uses for the emoticon when it comes to sms marketing for accountants . For example, if you want people to remember your company name or brand, then an emoticon will work wonders for you. Coca-Cola uses an image of a Coke bottle with a smiley face on their website, and it is incredibly effective at getting people’s attention!
It’s also important to know how to use the right emoji. For example, when someone installs your app or tries out your service, use the thumbs up emoji! This will not only show them that you’re happy they took the time to try out your product or service, but it will also let them know they did something positive by giving your company their feedback.
Make your text stand out from the crowd
One of the best ways to make your text stand out from the crowd is to include a personalized message. For example, you can say “Hey there! We’re excited to have you on our team” or “We were really hoping you’d be interested in joining our team.” To entice more people, add a unique offer that’s only available for a limited time.
Have fun with your text messages
This one may sound obvious, but it’s important! If you’re going to use SMS marketing techniques, then make sure your customers have fun with them. One of the best ways to do this is by including a funny or witty message in your text messages that will keep your customers engaged and entertained. This will also help them remember who you are and what you do – which makes it easier for them to remember to contact you with business needs. It’s also nice when you know these customers are enjoying themselves because they’ll be more likely to follow up with a purchase from your business.
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